(Reuters) – Peloton Interactive Inc will start selling its exercise bike and other fitness accessories on e-commerce giant Amazon.com Inc’s UK platform, it said on Wednesday, in an effort to combat slowing demand.
The move by the company, which has embarked on a cost-cut plan to achieve profitability, follows a similar sales push on Amazon in the United States in August.
Peloton will also launch in Amazon’s German store in the coming weeks, the company said.
(Reporting by Kannaki Deka in Bengaluru; Editing by Arun Koyyur)
